In this session...
Genius is bestowed on those that dare not just to imagine, but to actually see their ideas through and take them places others haven’t reached. Adweek editors sit down with past Brand Genius honorees -- some of the top brand luminaries — to discuss what makes an iconic marketing strategy.
Lee Applbaum, Global CMO, Patron Spirits
Jen Neal, EVP Marketing, E! Entertainment & Esquire Network
Gary Osifchin, Portfolio Lead, Biscuits NA, Mondelez International
NETWORKING COCKTAIL RECEPTION TO FOLLOW